Page 141 - South Mississippi Living - October, 2019
P. 141
“It was really an excuse
that
we were working.”
to play with motorcycles all day and tell our wives that we were working”
that
the French &
Sons crew had originally considered, but they adapted to fit the needs
of their customers. “Many people would call and
say they had a bike in
But things
born out of
love always
prosper,
and that’s
exactly what
happened
with French & Sons. “By late 2015, I knew we had something real going on,” said George. “The business was no longer just a hobby for us – we now had a lot of customers who were depending on us.”
the garage that hadn’t been run
in years and they wanted to have it picked up, repaired and sold,” George recalled. “Now we were servicing, repairing, restoring and selling motorcycles.”
Selling motorcycles wasn’t unusual for George, who previously owned French Honda. In fact, when he opened the dealership just after graduating from college, George became the youngest Honda dealer in the country.
In just six short years, French & Sons has become the go-to haven for motorcycle lovers. “I think we’ve been so successful because we started with no guidelines – we just created the atmosphere that
While the focus had initially been on vintage motorcycles, including repairs and full museum-quality restorations, word had started to spread among local circles about French & Sons. “People were coming in with newer motorcycles and asking if we could change the oil
or install new tires,” said George. “Of course we could – Bob could handle any service with ease. As the demand for service grew, so did our business.”
Consignment wasn’t something
we all longed for in a motorcycle shop,” said Danny. “There aren’t
too many motorcycle shops that have their service department in the showroom, but we do. We want our customers to feel comfortable and be able to see their bike being serviced while they enjoy a mediocre cup of coffee among friends.”
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October 2019 • SOUTH MISSISSIPPI Living 141
George French (center) with sons Danny (left) and Brent (right).
French & Sons
1006 Pass Rd., Gulfport 228.206.2212
frenchandsonsmotorcycle.com