Page 18 - South Mississippi Living - December, 2025

COAST NOTE
from WXXV
Oley Yager
story by Oley Yager photo courtesy of WXXV
As another holiday season unfolds along the Mississippi
Gulf Coast, I’m reminded of how fortunate we are to call this community home. As general manager of WXXV, I spend every day watching local stories unfold: of businesses hustling, teachers inspiring, families caring for one another.
The spirit of this place isn’t captured in ratings or spreadsheets; it shines brightest when the Gulf Coast rallies around a neighbor in need. Every time a small business sponsors a segment, every time a viewer tunes in or shares a story of generosity, you’re investing in the Gulf Coast’s future.
With the holidays approaching, we remember that giving
isn’t about lavish gifts; it’s about showing up for each other. Maybe that means dropping off canned goods at a food pantry, supporting a local toy drive or simply checking on an elderly neighbor. For our part, WXXV will continue to use our platforms to spotlight local charities, promote hometown events and celebrate the businesses that keep our economy humming.
Thank you for trusting us to bring you the news and for allowing us to be part of your routines. I hope this season brings you peace, laughter and the chance to reflect on the blessings that make life on the Gulf Coast so truly special. Happy holidays from all of us at WXXV.
18 | December 2025
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